PDA Dash Announces ESD Sales Opportunities
SAN FRANCISCO — October 13, 1998 — PDA Dash, the innovative online news site for the latest information about the handheld computing market announced today that vendors and developers of software and accessories for mobile computing will be able to take advantage of its spectacular success and targeted market reach via ESD (Electronic Sales Distribution) fulfillment beginning in November. Since its launch in June '98, PDA Dash has experienced an explosive growth of subscribers and visitors with over two million hits in August. The exposure rate PDA Dash enjoys guarantees that advertisers and developers will be able to get their handheld computing solutions in front of mobile computing enthusiasts with "surgical accuracy."
Dedicated to providing PDA owners and prospective buyers with concise, up-to-date news and information, PDA Dash (http://www.pdadash.com) specializes in the needs of this growing market. The site includes a dedicated PDA-centric search engine and directory listing, PDA-related Internet news dispatch, PDA-oriented file library and the hottest bargains for sale in handheld computers, software and accessories.
"With the millions of hits that PDA Dash has received after just a few months of operation, it was clear to us that both users and vendors would benefit from the addition of ESD sales directly from the site," said Jason Vance, creator of PDA Dash. "Buyers benefit by not having to shop around for software and solutions, and vendors benefit from the highly targeted audience reach that the site provides."
A secure ordering process direct from the PDA Dash site will provide vendors increased exposure and no-hassle software delivery for all impulse buys. This system will collect, purchase and check-out customers in a simple, straight forward process. Encrypted credit card payment will eliminate the need for expensive infrastructures or mail- order shipping fulfillment.
Monthly transaction reports with concise demographics will also be provided to the developer or vendor with valuable tracking and customer information. With real-time electronic delivery and try-before-buy options, consumers will get quick, efficient software deliverables for their handheld computer needs.
Availability and Contact Information:
For more information about ESD fulfillment on PDA Dash, contact Jason Vance at (415) 252-3333 x123 or e-mail at: jason@pdadash.com. Visit the PDA Dash website at: www.pdadash.com
About PDA Dash: One of the largest providers of PDA and handheld PC information on the internet, PDA Dash is a collection of five information-rich web sites addressing all the needs of pen-based computer users. With a platform agnostic strategy, all PDA Dash sites feature information and software for all major PDA and handheld computing platforms such as: PalmPilot(TM), Windowsr CE, Newton(TM) and PSION(R). PDA Dash is sponsored by Concept Kitchen, a recognized leader in the handheld/PDA industry, providing end users, VARs and OEMs with innovative software and accessories designed to enhance, simplify and improve the performance of mobile computing platforms. PDA Dash is a trademark of Concept Kitchen. PalmPilot is a registered trademark of Palm Computing, a 3Com company. Windowsr CE is a registered trademark of Microsoft Corporation. Newton is a registered trademark of Apple Corporation. PSION is a registered trademark of PSION, Inc. All other trade names are trademarks or registered trademarks of their respective companies. 1998 Concept Kitchen. All rights reserved.
CONTACT:
Melissa Rabin/Andrea Loy
S&S Public Relations, Inc.
(312) 266-0797
(312) 266-8247 fax
melissa@sspr.com/loy@sspr.com