Egghead to Carry Concept Kitchen’s WriteRight Screen Enhancements
SAN FRANCISCO — September 29, 1997 — Egghead Computer (Nasdaq: EGGS) will be a major reseller of Concept Kitchen's WriteRight Screen Enhancements and other products for PDAs, handheld PCs, and other pen-based computers.
WriteRights are thin, clear, textured screen overlays that prevent scratches, reduce screen glare, and improve handwriting recognition. Created from a unique, new patented surface material, WriteRights provide PDA users with dramatic improvements in screen performance:
* Elimination of screen scratches by providing a thin protective layer between the stylus and the fragile PDA screen, with no reduction in screen sensitivity.
* Increased handwriting recognition through the use of an improved surface texture that simulates the natural feeling of writing on paper with a normal pen.
* Improved screen visibility resulting from a patented surface treatment that reduces glare.
"We're excited that Egghead is bringing WriteRights to the public," said K. Dale McAdams, President of Concept Kitchen. "We think this product will provide the perfect solution to Egghead's customers who want to enhance the performance of their PDAs."
Recommended by major PDA manufacturers including Apple and US Robotics Technical Support, the WriteRight Screen Enhancements are the top-selling PDA accessory in the world, currently protecting over 50,000 PDAs and handheld computers worldwide. They are available for Newton, Pilot, Zaurus and all Windows CE handheld PCs.
For more information, call 800-EGGHEAD or visit http://www.egghead.com.
Concept Kitchen is a recognized leader in the handheld/PDA industry, providing end-users, VARs and OEMs with creative products designed to simplify, enhance, and improve the performance of mobile computing platforms.
Egghead, with revenues of $360.7 million for fiscal year 1997, has a nationwide consumer franchise as a reseller of personal computer hardware and software through 86 retail stores, 800-Egghead and an Internet site (www.egghead.com). In November of 1996, the company became one of the first major computer products retailers to deliver software programs over the Internet directly to customers' computers. Recently, Egghead acquired Surplus Direct, a direct marketer of previous-version computer hardware and software. Surplus Direct operate an Internet commerce site (www.surplusdirect.com), a catalog business and an Internet auction site (www.surplusauction.com).
NOTE: Apple, Newton and MessagePad are registered trademarks of Apple Computer, Inc. Windows CE is a registered trademark of Microsoft Corporation. Pilot and Palm Pilot are registered trademarks of USRobotics, Inc. Zaurus is a registered trademark of Sharp. WriteRight and The WriteRight Screen Enhancements are registered trademarks of Concept Kitchen.
SOURCE Concept Kitchen
CONTACT:
Joni Berkley, Marketing Director of Concept Kitchen, 415-252-3333, or joni@conceptkitchen.com