New WriteRight Screen Enhancement now Available for USRobotics Pilot, H-P OmniGo and Sharp Zaurus
SAN FRANCISCO — July 30, 1996 — The Concept Kitchen, makers of innovative solutions for Personal Digital Assistants, today announced the availability of the new WriteRight(TM) Screen Enhancement, offering users of PDAs and handheld computers dramatic improvements in the performance of their pressure-sensitive screens.
Designed from a unique, specially-engineered material, the WriteRight is a thin, plastic film that adheres over the screen of all major PDAs. The WriteRights are pre-cut to fit the exact size of the screen and provide the user with a number of improvements over the original screen surface:
Natural feel of writing improves handwriting recognition
The WriteRight provides an improved writing surface that accurately simulates the feel of writing on paper with a normal pen. For PDA users who have been frustrated by the unnatural feel of writing on a glass screen with a plastic stylus, the material used in the WriteRight can increase the accuracy of handwriting recognition.
Improved surface durability protects screens from scratches
The WriteRight Screen Enhancements provide a thin layer of protection between the stylus and the PDA screen. This protective layer completely prevents tiny dust and dirt particles from damaging the fragile surface of these touch-sensitive screens. With screen replacement costs as high as $300, this level of protection is critical for all PDA users.
Softens reflections to increase visibility
The WriteRight features a slightly variegated surface that softens reflections and reduces screen glare to increase the overall visibility of the PDA screen. In addition, the WriteRight provides maximum light transmission and visual clarity, affording users the highest visibility possible.
Simple installation and removal
The WriteRights use a unique, low-tack adhesive, developed to be optically neutral and completely benign to the screen. Simply clean the PDA as suggested by the manufacturer, then apply a single WriteRight. Product removal is as equally simple.
The Concept Kitchen pioneered the first screen protection device for PDAs with the release of the original WriteRight Screen Enhancements for the Newton MessagePad nearly two years ago. Officially recommended by Apple and Sony Technical Support, the WriteRights have become the top selling screen enhancement device in the world, currently protecting over 10,000 PDAs worldwide.
WriteRight Screen Enhancements can be purchased from most major resellers, as well as directly from The Concept Kitchen in packages of 12 for $24.95 (suggested retail price). WriteRights are available for the USRobotics pilot, Apple Computer's Newton, Sony Electronic's Magic Link — and now shipping for the H-P OmniGo and Sharp Zaurus. For more information, contact The Concept Kitchen by voice at 415-929-1002, by fax at 415-929-2299 or by eMail at "Info@ConceptKitchen.com".
Information is also available on the World Wide Web at "http://www.ConceptKitchen.com".
NOTE: Apple, Newton and MessagePad are registered trademarks of Apple Computer, Inc. Magic Link is a registered trademark of Sony Electronics, Inc. Motorola Envoy is a registered trademark of Motorola Inc. Pilot is a registered trademark of USRobotics, Inc. Zaurus is a registered trademark of Sharp. OmniGo is a registered trademark of Hewlett-Packard. WriteRight and The WriteRight Screen Enhancement are registered trademarks of The Concept Kitchen. All other products or companies are trademarks or registered trademark of their respective owners.
CONTACT:
Kristine Smalley Austin of Digital Ink, 408-295-7375, or diginkcomm@aol.com;
or
K. Dale McAdams of The Concept Kitchen, 415-929-1002